A BILINGUAL GUIDEBOOK FOR PREFERRED CUSTOMERS

ICBC was about to mark the fifth anniversary of its entry to Indonesia. The Bali guidebook we created was an initiative to commemorate this milestone, a bilingual English-Mandarin publication for a readership of preferred mainland clients as well as customers in Indonesia. In addition to providing useful practical information about travelling through the island, the guidebook explored the history of Bali and its precious traditions and cultural connections with China.